A former Tesla mind and a ‘cool’ tech to beat rigid legacy: how Tekion took auto retail to the cloud

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Swati Sahai, a Boston-based customer-journey marketer, had a very genuine grudge. “We’ve all had customer-service interactions where we had to repeat the same information at every interaction, sometimes multiple times within the same interaction! Wouldn’t it be nice if companies already knew the context when we reached out? Is that too much to ask for, she asked in her blog post. Over 4,000km away in California, a former senior Tesla hand was

( Originally published on Dec 09, 2020 )

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