Cineworld raised cinema ticket prices by 40% since Covid restrictions eased
Cinema fans have been yearning to get back into screens since the ongoing Coronavirus pandemic shut down all forms of entertainment. Cineworld, who also owns Picturehouse, struggled through the grip of lockdown as films stopped being released by major studios and people could not legally attend any viewings. In the past few months, lockdown measures have eased, allowing cinemas to open once again, but Cineworld punters are more out of pocket than before the pandemic.
Cineworld this week announced sales remain “well down” due to Covid restrictions.
The restrictions have impacted not only new movie releases but the number of screenings and viewers per day.
With added social distancing measures in each screening, the brand is not filling up viewings as easily.
The firm revealed the highest-grossing movies of the year so far are Peter Rabbit 2, A Quiet Place Part II and The Conjuring: The Devil Made Me Do It – all of which grossed just under $50 million (£35 million).
These numbers are significantly smaller than last year’s earnings of $103 million (£74 million).
