Divine Creates Record As His ‘Kohinoor’ Is Now 20X Platinum Album
“Kohinoor”, the debut album of rapper Divine, has achieved multi-platinum status.
While “Kohinoor” has been certified 20-times platinum, the reggaeton-infused single “Chal Bombay” from the album has gone 30-times platinum as of March 2021.
The rapper describes his debut effort as one of his most personal projects, and that being recognized for something one cherishes was always special.
“Kohinoor has been one of my most personal projects till date as it allowed me the opportunity to express myself authentically and narrate my story to the world unwaveringly. It truly feels special to be recognized and appreciated for something that holds so much meaning and value for me. Onwards and upwards, world domination is the goal!” said Divine.
Released in 2019, the eight-track album features hip-hop elites like Grammy Award-winning ill Wayno, New York rapper Dave East, old-time collaborators Phenom aka Pinaki Rattan and Gully Gang associates like Shah Rule, Aavrutti and D’Evil, and Carnatic singer-songwriter Sid Sriram.
“Divine is the first hip-hop artist in the region to achieve a multiple-platinum status for his greatly acknowledged debut album ‘Kohinoor’ and national chart-busting single ‘Chal Bombay’. To say I’m chuffed, would be an understatement because no one truly deserves this more than Divine,” said Devraj Sanyal, MD & CEO, Universal Music Group (India and South Asia), while handing over the plaques to the rapper for his album and single.
“Divine‘s a superstar and someone we believe will continue to front Indian hip-hop at a global level for many more milestones like these,” said Peter Bittenbender, CEO, Mass Appeal, which released the album in partnership with Gully Gang.
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