iPhone 15 lineup will reportedly strip key features from cheaper models

If you didn’t follow the leaks ahead of Apple’s event, you probably weren’t prepared for just how different the iPhone 14 and iPhone 14 Pro turned out to be. In years past, the iPhone 14 probably would have been called the iPhone 13S. The iPhone 14 looks identical to the iPhone 13, and even uses the same chip. Meanwhile, Apple introduced a number of major features, design changes, and upgrades on the iPhone 14 Pro and Pro Max.

According to TF International Securities analyst Ming-Chi Kuo, this is just the beginning. Kuo believes that the feature gap between the standard iPhone models and the Pro models may be even more pronounced on the iPhone 15 next year.

iPhone 15 lineup feature gap will be even wider

According to Kuo, we should expect to see “more differentiation” between standard and Pro models in the future. Apple’s goal would be to increase the allocation of Pro models it ships. This will, in turn, raise the average selling price of the iPhone lineup.

In a follow-up tweet, Kuo also noted that Apple will do more to differentiate the Pro and Pro Max as well. It is unclear how the company plans to accomplish this. Perhaps the iPhone 15 Pro Max will be the only model with the rumored periscope lens.

Presumably, iPhone 14 sales will guide Apple’s strategy. Kuo previously claimed that 85% of the orders Apple placed are for iPhone 14 Pro and iPhone 14 Pro Max models. Apple clearly expects the Pro models to significantly outperform the standard models this fall. After all, the only way to experience the new Dynamic Island is on a Pro.

Kuo also explained why Apple segments its phones: “One of reasons why Apple can do the new product segmentation strategy is even though hardware innovation has become more challenging and the market has matured, Android camp still poses no threat to Apple in the high-end market due to brand value & ecosystem disadvantages.”

More Apple coverage: Check out the best Apple deals online right now.

Stay connected with us on social media platform for instant update click here to join our  Twitter, & Facebook

We are now on Telegram. Click here to join our channel (@TechiUpdate) and stay updated with the latest Technology headlines.

For all the latest Technology News Click Here 

 For the latest news and updates, follow us on Google News

Read original article here

Denial of responsibility! TechAzi is an automatic aggregator around the global media. All the content are available free on Internet. We have just arranged it in one platform for educational purpose only. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials on our website, please contact us by email – [email protected]. The content will be deleted within 24 hours.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More