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Light trucks, modular tech, EV-focused unit: inside Ashok Leyland’s drive to make it big globally

Light trucks, modular tech, EV-focused unit: inside Ashok Leyland’s drive to make it big globally

Nitin Seth (left) Anuj Kathuria, COOs, Ashok Leyland; image courtesy Ashok Leyland

Synopsis

From launching new light commercial vehicles to building a modular platform called AVTR, which can make vehicles of different configurations, to pushing its EV ambition through UK subsidiary Switch Mobility, the Hinduja group company is leaving no stone unturned. Will the bets pay off?

Commercial-vehiclemanufacturer Ashok Leyland wants to push hard with its ambition to bulk up. The Chennai-based company is stitching up a plan to become a bigger name in the global market. The bets are on three facets— light commercial vehicles (LCVs); a modern modular platform, which will make the new generation of medium and heavy commercial vehicles (M&HCV); and electric vehicles. So why is Ashok Leyland putting special emphasis on

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