Netflix India | Srishti Arya: Netflix India head of original films Srishti Arya quits

Even as Netflix is “still figuring out India”, as admitted by co-founder and co-CEO Reed Hastings last month, the global streaming giant continues to see senior level exits in the country.

Latest to quit the company is Srishti Behl Arya, director – Original Films for India, who had joined the company in May 2018 and was instrumental in green-lighting over 35 original films over the last three years. These include ‘Guilty’, ‘AK vs AK’, ‘Bulbbul’ and ‘Serious Men’, apart from Tamil and Telugu films, ‘Paava Kadhaigal’ and ‘Pitta Kathalu’.

In the last one year, Netflix has seen exits of multiple India executives, including Swati Mohan (director, marketing) and Nimisha Pandey (director, International originals) in November; Aashish Singh (director, original films) in October; and Divya Pathak (director, publicity) in September.

May 21st will be Arya’s last day at the company.

“Leading the Netflix originals film team in India over the last three years has been the adventure of a lifetime. I am incredibly grateful for this opportunity and have learned so much along the way,” Arya said. “I couldn’t be more proud of the stories we’ve told, from first time directors, female filmmakers, established voices and so many fresh faces. I wish this wonderful team all the very best and can’t wait to see what’s ahead.”

The first global service to enter India in January 2016, Netflix has completed five and a half years in the country. However, with its premium pricing, it has a much smaller subscriber base in the country compared to rivals Disney+Hotstar and Amazon Prime Video.

As per research firm Media Partners Asia, Netflix had an estimated 4.5 million paying subscribers in India at the end of 2020, compared to over 26.6 million of Disney+Hotstar.

However, Netflix had announced in January this year that 2021 will be its biggest year so far, and unveiled a slate of 41 new originals for launch this year.

Stay connected with us on social media platform for instant update click here to join our  Twitter, & Facebook

We are now on Telegram. Click here to join our channel (@TechiUpdate) and stay updated with the latest Technology headlines.

For all the latest Entertainment News Click Here 

 For the latest news and updates, follow us on Google News

Read original article here

Denial of responsibility! TechAzi is an automatic aggregator around the global media. All the content are available free on Internet. We have just arranged it in one platform for educational purpose only. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials on our website, please contact us by email – [email protected]. The content will be deleted within 24 hours.

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More