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Saving ‘pro’ on how to cut grocery bills from £90 to £20 & find best yellow sticker deals

Grocery shopping can be expensive, especially if you have multiple mouths to feed. Luckily, there are ways to get discounted items, depending on which supermarkets you go to and at which times.

When looking for discounts, Cerys stressed the importance of going shopping at the right time of day.

She said: “As a general rule of thumb I go to a supermarket at either around 7.30pm or an hour before closing time. You learn which stores will put out their reduced bits at certain times.

“When in a supermarket you’ll usually be able to find a specific reduced area, usually the chilled items will be at the bottom of a fridge and the ambient item will be on the end of an aisle.

“They’re great at marking them with red reduced signs, and once you’ve got a knack for finding them you’ll start seeing them from across the store.”


Yellow sticker finds have saved Cerys huge sums of money over the years. She said: “Throughout my life I can’t even begin to imagine the amount I’ve saved overall just by yellow sticker finds.

“My weekly supermarket receipts have gone from being £90 plus for two people down to around £20.

“Some dinners work out to being less than £1 per head, I could never go back to paying full price now.”

Cerys went on to say that she never wastes food and freezes any additional dishes she has, such as extra vegetables, curries, pies, and stews.

Additionally, Cerys said she recently spotted “ice cream cones reduced to 30p from £2 and vanilla ice cream for eight pence instead of 80p”.

The 20-year-old recommended not only going to supermarkets, but looking at apps too for bargain meals.

She said: “Simply by browsing the reduced aisles at the right times and using apps like Olio and TooGoodToGo can result in some massive gold mines.

“Recently I picked up a TooGoodToGo vegan box which cost me just £10.

“I got apples, oranges, kiwi fruits, pears, a melon, peaches, plums, blueberries, grapes, tomatoes, cucumber, aubergine, broccoli, leeks, pak choi, spring onions, potatoes, soya milk, flour and more.”

Tom Church, Co-founder of, added: “Cerys is clearly a pro at finding discounted groceries.

“It’s great to find out her tips and tricks for saving money on evening meals.

“People who are looking for inspiration will no doubt find a few ideas for their own grocery shops, whether they check out a reduced aisle or download an app like Olio.”

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