What's next for Amazon's Bezos? Look at his Instagram

Dwayne “The Rock” Johnson said it was time to bust out the tequila.
Standing by the seashore, the celebrity wrestler and film star put his arm around Jeff Bezos, Amazon.com Inc’s founder. Bezos, in sunglasses, smiled for a picture and then shared it on the ‘gram. The men had just announced a movie deal for Amazon Studios.
Bezos, 57, is stepping down as Amazon’s CEO on Monday. He’ll remain executive chairman and the company’s biggest shareholder, but his Instagram account shows he has plenty of other interests to occupy his time.
The science fiction fan is planning a joy ride to suborbital space with his best friend and brother, Mark, this month, one recent post said. In another, Bezos is behind the wheel of an electric pickup truck built by Rivian, a startup that Amazon funded, traversing the desert in a cowboy hat to see a rocket capsule land.
The final frontier has long beckoned Bezos, who has poured billions of dollars into his company Blue Origin to promote tourism and infrastructure in space. The venture’s first crewed flight is to embark July 20, less than two weeks after Richard Branson’s Virgin Galactic to commence a new epoch of travel beyond earth.
Bezos leaves Amazon’s former cloud computing chief Andy Jassy to run a company that is bigger and more valuable than ever. It’s unclear how Bezos will govern from the sidelines.
Bezos, a hedge fund executive turned garage entrepreneur, long defined Amazon’s culture, through business adages like “customer obsession” and “have backbone; disagree and commit,” as well as curt emails to his team bearing just a question mark https://www.reuters.com/article/us-amazon-com-bezos/with-bezos-out-as-amazon-ceo-is-this-the-end-of-his-ominous-question-mark-emails-idUSKBN2A32Z8.
Neither Amazon nor Bezos responded to a request for comment.
Bezos said in an April letter to investors that he would focus on new initiatives as executive chair and making Amazon a better place to work. That followed employee frustration that surfaced during a failed unionization campaign in Alabama.


