How to Pull Off TikTok’s “Crying Girl” Makeup Trend

Sad girls are in. These days, emotional expression has more to do with celebration than suppression—tearing up on social is almost as common as weeping (quietly) on the subway—and the shift puts the aesthetic merits of a good cry on full display. Rosy cheeks! Glistening eyes! Defined lashes! Crying makeup is making the rounds. It’s on TikTok (another trend popularized by creator Zoe Kim Kenealy) and even on-screen in HBO’s Euphoria, and for good reason: Once the actual tears are wiped away, the remaining effects converge for a look that veers into romantic territory. 

“Crying gives us a natural flush to our face!” says makeup artist Jen Tioseco, a go-to for the likes of Camila Mendes. “Pink-hued lips, cheeks, and eyes give that youthful glow.” In addition to the blushy notes, makeup artist Tobi Henney suggests a soft, glistening pop of eye makeup, the better to recreate your eyes post-cry. 

Sydney Sweeney as Cassie Howard in HBO’s Euphoria.Photo: Courtesy of HBO

To tap into the feels, crank up Lana Del Rey’s “Pretty When You Cry” and reach for a cream blush—Henney suggests Jamie Makeup The Blighlighter in The Pink One, while Tioseco prefers Tarte’s Cheek Stain in Flush—and dab across cheeks and nose, and a bit around the eyes as well. For the glisten of recent tears, apply Stila Cosmetics Glitter & Glow Liquid Eye Shadow in Diamond Dust, and echo with a trace of Saie Starglow along the cheekbones and cupid’s bow. 

Henney lines lips with Victoria Beckham Beauty Lip Definer #2, blurring out the edges before topping with Mac Cosmetics Powder Kiss Liquid Lipcolour in Date-Maker. “Use your finger to press and smudge into the lip for that just-finished-crying effect,” she says. Finally, finish with a generous swipe of Fenty Beauty Gloss Bomb in Glass Slippers and curled lashes. If you need further inspiration, check yourself out after your next sob session. 

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