Levi’s and Naomi Osaka Team Up for Upcycled Collection
Levi’s and Naomi Osaka are creating something new from old stock.
The denim maker and tennis star teamed up for a four-piece limited edition Levi’s x Naomi Osaka collection this summer, with each piece made of vintage upcycled Levi’s denim.
Osaka worked with the brands design team on the collection, which draws on her style, mixing sporty and feminine. The collaboration also draws on Osaka’s Japanese heritage with a denim kimono with matching obi belt.
“I always loved wearing kimonos when I was a kid,” Osaka said. “So, to be able to do it in denim felt really different and a bit unexpected.”
Rounding out the collection are two styles of denim shorts and a trucker jacket bustier. To make the bustier, Levi’s takes reworked trucker jackets and gives them the shape and cut of a traditional corset-style bustier with a lace-up back.
“I liked the idea of the bustier while I was sketching it,” Osaka said. “But I love it even more now that it’s been brought to life.”
