Outdoor Voices Names Urban Outfitters’ Gabrielle Conforti as CEO

Outdoor Voices has found its next leader.
On Thursday, the activewear brand named Gabrielle Conforti to be its new chief executive officer. Her appointment is effective immediately.
The company said she will focus on new product introductions, enhancing the brand’s community focus and “architecturing the future vision for Outdoor Voices.”
Conforti has more than 15 years of retail and apparel industry experience and spent the past six years at Urban Outfitters, where her roles included chief merchandising officer and president. Only last month Conforti was elevated to president of Urban Outfitters after spending six years in merchandising. While at Urban Outfitters, she is credited with launching new categories such as home, beauty, wellness and active. Prior to Urban Outfitters, Conforti was an associate buyer for J. Crew, where she oversaw the merchandising and buying across multiple categories.
Ashley Merrill, chairwoman of the board and acting CEO of Outdoor Voices, said: “We are very excited about her and bullish on the future of OV with her at the helm.”


