Olympian Allyson Felix Launches Shoe Company Saysh 2 Years After Leaving Nike

0
Loading...

AP Photo/Ashley Landis

Olympic star Allyson Felix is one of the most decorated American athletes in history out on her own on the track. 

Now she’s seeing if she can venture out on her own and compete with Nike.

Felix is set to announce the launch of her own shoe company, Saysh, after departing Nike in 2019, Sean Gregory of Time reported. 

Loading...

The brand will launch with the debut of her Saysh One sneaker, which comes with a lifetime digital subscription that “will offer perks like workout videos, opportunities to network with other Saysh members and have conversations with Felix and other newsmakers.”

The bundle costs $150. A membership to the digital arm of the company, Saysh Collective, is $10 a month without the shoe purchase.

Felix launched her company with a focus on designing a shoe for women’s feet, something she feels is not done at major companies. 

Loading...

“It’s really about meeting women where they are,” Felix said. “It’s for that woman who has been overlooked, or feels like their voice hasn’t been heard. That was the biggest thing when I spoke out, was hearing from other women across industries. And having such a connection there, feeling like it’s so much bigger. There’s just that power in the collective.”

Saysh has raised $3 million in seed money from investors. Apparel company Athleta has partnered with Saysh to offer the shoes on their website.

Felix signed with Athleta after leaving Nike in 2019 amid a dispute over the company’s lack of maternity protections for athletes. She wrote in a New York Times op-ed that Nike offered her a contract that was 70 percent less than her previous deal after she gave birth to a daughter in 2018. 

Loading...

“Despite all my victories, Nike wanted to pay me 70 percent less than before. If that’s what they think I’m worth now, I accept that,” Felix wrote.

“What I’m not willing to accept is the enduring status quo around maternity. I asked Nike to contractually guarantee that I wouldn’t be punished if I didn’t perform at my best in the months surrounding childbirth. I wanted to set a new standard. If I, one of Nike’s most widely marketed athletes, couldn’t secure these protections, who could?”

Nike later changed its policy after Felix’s column and pressure from the public. 

Loading...

Stay connected with us on social media platform for instant update click here to join our  Twitter, & Facebook

We are now on Telegram. Click here to join our channel (@TechiUpdate) and stay updated with the latest Technology headlines.

Loading...

For all the latest Sports News Click Here 

 For the latest news and updates, follow us on Google News

Read original article here

Loading...
Denial of responsibility! TechAzi is an automatic aggregator around the global media. All the content are available free on Internet. We have just arranged it in one platform for educational purpose only. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials on our website, please contact us by email – [email protected]. The content will be deleted within 24 hours.

Leave a comment

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More